New Mayer Hawthorne: A Long Time (video)


Rise up, Detroit. Mayer Hawthorne calls Los Angeles home now, but the soul revivalist hasn’t entirely left behind his Michigan roots.

On this new track, “A Long Time” – with its hilarious video borrowing scenes from an ’80s Detroit public-access dance show – Hawthorne offers words of encouragement for his former hometown, a city particularly stung by the economic collapse. With equal parts patience and pride, Hawthorne stands by his fellow Detroiters, using the stories of Henry Ford and Berry Gordy as sources of motivation: “We’ll return it to its former glory, but it just takes so long.”

Speaking of former glory, this video is really something else. I wanted to take a screenshot, but I really couldn’t decide what to pick. You’ve got the blue turtleneck guy (0:33 mark), the kinda creepy couple (1:22), the lady with the triple watch belt/cummerbund thingy (1:49), Frankenstein sweater dude (2:42) … really, the list goes on. It’s worth watching multiple times.

The song is the first preview of Hawthorne’s new album, How Do You Do (Universal), a release date for which I have not seen. Meanwhile, Hawthorne and his band, The County, will open for Chromeo on Oct. 18 at Marquee Theatre in Tempe.

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